Gabriele Sauberer


Gabriele Sauberer, PhD, MBA, is an Austrian entrepreneur and innovator with focus on global issues. She was born in 1967 in Vienna and has an educational background in linguistics and international management.

Gabriele is a pioneer in Innovation and Quality in the Language Industry. Together with Austrian Standards, she founded the international certification platform LICS in 2007, today’s world-market leader for quality certificates in the language industry.
Gabriele pioneered also in Diversity Management and Corporate Social Responsibility. In 2006, she initiated the first standard on Diversity Management world-wide, the ÖNORM S 2501:2008, followed by a unique certificate for diversity management systems and a „Diversity Managers Driving Licence“ for practitioners.

Gabriele is enthusiastic about learning and sharing knowledge.

Among other things, Gabriele is active as:

  • Director of the International Network for Terminology (TermNet);
  • Managing Partner of the private companies TermNet Business GmbH in Austria and TermNet Americas in Canada;
  • Co-founder and an international partner of the Language Industry Certification System (LICS);
  • Owner of the private company Dr. Sauberer European Business Consultancy;
  • Vice-President of the European Certification and Qualification Association (ECQA).
The “Big 5 in Quality” and Why Adaptation is Bigger Than Innovation

Is innovation overestimated? Did we believe in the wrong stories? Is the narrative about Nokia´s decline due to lack of innovation simply not true? And if so, what else than innovation is good for our business? What if innovation is only one way of a broader adaptation strategy in turbulent, fast-changing times? What if boring compliance with industry standards keeps us fitter for the future and not cool innovations? And which standards would be the most important ones for Language Service Providers?
In my presentation, I will try to answer these questions in a new and thought-provoking way, suggesting that “Innovate or die” could be translated into “adapt or die” – a bit like in Darwin’s Theory of Evolution …